The Clio Granola & Yogurt Parfait Bars Come in Two Flavors
Michael Hemsworth — April 10, 2021 — Marketing
References: cliosnacks & foodbev
The Clio Granola & Yogurt Parfait Bars are being launched by the brand to provide consumers with a tasty product that is perfect for enjoyment as a convenient breakfast, snack or dessert. The refrigerated bars are crafted with the brand's signature Greek yogurt that has been paired with a layer of granola, which work to create high-quality flavor that has 10-grams of protein per serving. The bars come in two flavor options including Strawberry and Coconut, which are wrapped in yogurt and chocolate, respectively.
Chief Operating Officer at Clio Snacks Heather Cox spoke on the new Clio Granola & Yogurt Parfait Bars saying, "Parfait is a classic offering, combining the crunchiness of granola with Greek yogurt for a delectable breakfast or snack option. For Clio, it felt like a natural next step as we continue to push the boundaries and reimagine the yogurt and bar experience. From the first bite we knew we had a product that perfectly balances crave-ability with guilt-free ingredients, all wrapped in a delicious, convenient bar.”
Chief Operating Officer at Clio Snacks Heather Cox spoke on the new Clio Granola & Yogurt Parfait Bars saying, "Parfait is a classic offering, combining the crunchiness of granola with Greek yogurt for a delectable breakfast or snack option. For Clio, it felt like a natural next step as we continue to push the boundaries and reimagine the yogurt and bar experience. From the first bite we knew we had a product that perfectly balances crave-ability with guilt-free ingredients, all wrapped in a delicious, convenient bar.”
Trend Themes
1. Refrigerated Snack Bars - As consumers continue to seek convenient, on-the-go options, companies can invest in creating refrigerated snack bars with unique flavor combinations to stand out in the market.
2. Yogurt Innovation - Companies can capitalize on the popularity of yogurt by creating unique products such as yogurt-based snack bars, incorporating flavors and textures to create differentiated products.
3. Protein-packed Snacks - As consumers prioritize protein in their diets, companies can create innovative and tasty snack options with high-protein content to meet demand and stand out in the crowded snack market.
Industry Implications
1. Food Manufacturing - Companies in the food manufacturing industry can incorporate the refrigerated bar trend into their product lines, experimenting with different flavor and texture combinations for increased market share.
2. Yogurt Industry - Companies in the yogurt industry can differentiate themselves by creating innovative yogurt-based snack products with unique flavor profiles that appeal to consumers seeking protein-packed snacks.
3. Healthy Snack Industry - As snack habits change, companies in the healthy snack industry can produce protein-packed snack options with delicious flavor and convenient packaging, targeting busy consumers seeking guilt-free options.
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