As well as selling its granola mixes in full-sized standing pouches, Lizi's is now also offering convenient "perfectly proportioned" granola-to-go pouches.
These slim, wheat-free granola packages are filled with a base of jumbo rolled oats and satisfyingly flavorful ingredients like sunflower seeds, almonds, walnuts, black treacle and more.
While granola-to-go is a concept that has been explored by other food manufacturers in the industry for quite some time, packaging typically takes the form of cups, especially ones that include compartments for yogurt. This individual pouch gives consumers the freedom eat the snack right out of the small packet, or mix and match the oat snack with everything from their own smoothie blends to store-bought single-serve yogurt cups.
Why This Trend Is Growing
- Portable Granola Snacks
- Smaller, individually packaged granola snacks offer convenience for consumers on-the-go.
- Individual Packaging
- More food and beverage companies will create easily accessible, single-serving packages of their products.
- Customizable Snack Options
- Brands will provide consumers with the ability to mix and match their snacks to cater to individual preferences.
Industries Being Reshaped
- Food and Beverage
- More companies in the food and beverage industry will offer individually packaged, on-the-go snacks.
- Packaging
- Companies specialized in packaging will have more demand as food and beverage companies seek out unique, convenient packaging for their products.
- Healthy Snacks
- The trend of healthy snacking will continue to grow, prompting more innovation in this space.
