HighKey is introducing low-carb, grain-free Protein Cereal in varieties that are based on nostalgic childhood cereal flavors. The gluten-free and keto-friendly cereals come in at just 90 calories and one gram of sugar per serving, and can be purchased in three flavors: Cinnamon, Frosted and Cocoa. As Joe Ens, co-chief executive officer of HighKey, describes: "Our Protein Cereal brings back the childhood favorites to those that have had to give up on the classic category, but this time, it’s made grain-free with protein crisps and natural sweeteners, so consumers can enjoy our guilt-free flavors that are just as delicious as they remembered.”
While many consumers are looking from free-from and keto-friendly products to support their daily life, people are ultimately looking for great-tasting options with better-for-you benefits.
Image Credit: HighKey
Why This Trend Is Growing
- Grain-free Cereal
- Creating low-carb, grain-free cereal options that are both nostalgic and keto-friendly.
- Keto-friendly Products
- Developing products that cater to consumers looking for free-from and keto-friendly options while still providing great taste.
- Natural Sweeteners
- Exploring natural sweeteners as a healthy alternative to traditional sugar in cereal products.
Industries Being Reshaped
- Food and Beverage
- Innovating the food and beverage industry by creating nostalgic cereal options that cater to health-conscious consumers.
- Health and Wellness
- Providing better-for-you options that cater to the growing demand for keto-friendly and natural sweetener options in the health and wellness industry.
- Retail
- Meeting increased consumer demand and sales of low-carb, grain-free and keto-friendly products through the innovation of healthy cereal options in the retail industry.
