Friend-Finding Blimps

The Pepsi Max GPS Blimp Helps You Locate Your Lost Buddies

Pepsi Max has finally made it easier to find your friends at a music festival with its GPS blimp.

In any extremely crowded area, it's easy to lose your friends in the shuffle and that could ruin your night. With Pepsi Max's 'Friend Finder,' you can find your friends easier and get back enjoying the music you showed up for. Pepsi Max launched this service at the London 'New Look Wireless Festival.'

All you have to do is download the app and use the blimp to get you back to your lost friends. This kind of innovation could easily translate to any other crowded setting or on a smaller scale, become a parenting tool to ensure your child's safety in a crowded area.

Crowd-tracking Technology
Developing technology that allows lost friends to be tracked in a crowded setting.
Personalized GPS Services
Creating customized GPS services that cater to specific events and locations.
Event-related Apps
Developing apps that provide features specifically for events and festivals.

Where This Applies

Technology
There is potential for technological advancements in GPS tracking for crowded areas and events.
Event Planning
The development of personalized GPS services for events can greatly enhance the experience for attendees.
Parenting
Using crowd-tracking technology for parenting could provide a safety feature for children in crowded areas.
SCORE
3.5 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, Europe
GENERATION
  • Gen Alpha
  • Gen X
  • Gen Z (primary audience)
  • Millennial (primary audience)
POPULARITY
Popularity 26%
Activity 72%
Freshness 8%