Monster search engine Google is getting into the holiday spirit. It is turning writing letters to Santa Claus into ancient history with the Google 'Send A Call From Santa' initiative.
This year, you can reply to the kids' Christmas letters with a personalized call from Santa. The service lets you say a few personalized things and you can have 'Google Santa' make a call to any loved one around the world. The Google Send A Call From Santa project is a feel good marketing campaign for the holidays.
No Need for Letters Anymore with Google 'Send a Call from Santa'
Summer Luu — December 17, 2010 — Marketing
References: sendacallfromsanta & independent