In the United Staes, Google Assistant in Waze is becoming available, the new function was also announced at Google I/O 2019. The Google Assistant functions the same way in Waze as it does elsewhere, with Google's four dots showing up and making responses to the user's voice. When Google Assistant is activated in the app, the map darkens somewhat and the Assistant appears over the distance bar and cuts off some of the map controls.
Standard Google Assistant controls are in the Waze app, including the ability to play music or listen to a podcast, hands-free messaging as well as placing and answering phone calls. However Google Assistant in Waze has some specific commands, including users reporting potholes with their voice and the ability to request an alternative route.
Image Credit: Google
What Makes This Trend Stand Out
- Voice-command Navigation Apps
- The integration of virtual assistants in navigation apps presents an opportunity for further seamless integration and faster communication between drivers and navigation technology.
- Hands-free Messaging and Calling
- The inclusion of hands-free messaging and calling features in navigation apps creates opportunities for businesses to integrate voice advertising and communication into driver interactions.
- Personalized Route Navigation
- The addition of alternative route requests and pothole reporting through voice commands allows for more personalized and responsive navigation experiences for drivers.
Sectors Adopting This
- Navigation and Mapping
- The navigation and mapping industry should invest in the integration of virtual assistants to stay competitive and provide drivers with the latest feature and updates.
- Automotive Technology
- The automotive technology sector can benefit from integrating voice-command navigation apps as standard features in cars to provide greater hands-free functionality.
- Advertising and Marketing
- Advertising and marketing industries can leverage the inclusion of voice advertising and communication features in navigation apps to target and interact with drivers during their commute.
