The Goldfish Halloween Packs Come with 24 Servings Per Box
Michael Hemsworth — September 6, 2025 — Lifestyle
References: pepperidgefarm & snackandbakery
The Goldfish Halloween packs are a new, trick-or-treating-ready product created by Pepperidge Farm to offer shoppers a simple way to spice up snacking occasions. The product consists of individual serving goldfish cracker packs that each have a ghost-themed branding, which are all perfect for being given out on Halloween night. The packs will glow-in-the-dark after being exposed to direct sunlight for around a minute before being moved to a darker area.
The Goldfish Halloween packs are made with the brand's same cracker recipe that features 100% real cheese and are thus suited for lunchboxes or classroom snacking. The product pack is priced at $11.99 and is being promoted through several retailers with promotions taking place from late September or early October to encourage shoppers to pick them up.
Image Credit: Pepperidge Farm
The Goldfish Halloween packs are made with the brand's same cracker recipe that features 100% real cheese and are thus suited for lunchboxes or classroom snacking. The product pack is priced at $11.99 and is being promoted through several retailers with promotions taking place from late September or early October to encourage shoppers to pick them up.
Image Credit: Pepperidge Farm
Trend Themes
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Glow-in-the-dark Packaging — Glow-in-the-dark packaging creates visually engaging and interactive products, capturing consumer interest in themed events and special occasions.
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Holiday-specific Snack Branding — Seasonal branding for snacks taps into festive consumer demand, enhancing product appeal and relevance during specific holidays.
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Convenient Single-serve Snacks — Pre-packaged single-serve snacks address consumer preferences for quick and easy portion control options, especially during busy celebratory events.
Industry Implications
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Snack Food Manufacturing — Innovations in themed snack products within the snack food manufacturing industry capitalize on seasonal consumer festivities to drive sales.
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Packaging Solutions — Advancements in packaging solutions, such as glow-in-the-dark features, provide companies with novel ways to enhance product visibility and appeal.
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Retail Promotions — Retail promotions that align with festive seasons optimize consumer engagement and increase product turnover in the retail sector.
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