Golden Ratio's newest release is Golden Milk Gold Coffee, a nourishing and anti-inflammatory beverage that boasts five times less acidity than black coffee. The blend inspired by traditional Ayurvedic recipes is packed with better-for-you ingredients like cardamom, black pepper and monk fruit extract, which adds sweetness to the zero-sugar formula.
The blend is said to have a tea-like taste that Golden Ratio's Clark Nowlin describes as having a "smooth flavor with a subtle spicy note at the end packed with anti-inflammatory powers."
The product is packed into pouches so that people can make the most of individual tea bags and enjoy a serving when they feel like they need a light boost. Brewing the bags is as simple as adding boiling water and steeping, or preparing an ice bath for creating chilled drinks.
Why This Trend Is Growing
- Turmeric-infused Beverages
- Opportunity to create more turmeric-infused beverages, inspired by traditional Ayurvedic recipes, that offer anti-inflammatory benefits and lower acidity than black coffee.
- Pouch Packaging for On-the-go Beverages
- Disruptive innovation opportunity to create pouch packaging for on-the-go beverages such as turmeric-infused coffee, providing convenience and portion control for consumers.
- Zero-sugar Beverage Alternatives
- Opportunity to create more zero-sugar beverage alternatives using natural sweeteners like monk fruit extract, offering healthier options for consumers.
Industries Being Reshaped
- Beverage Industry
- The beverage industry can explore more turmeric-based beverage offerings, particularly for those looking to move away from high-acid coffee options.
- Health and Wellness Industry
- The health and wellness industry can leverage the growing popularity of anti-inflammatory ingredients like turmeric to create better-for-you food and beverage options.
- Packaging Industry
- The packaging industry can innovate and create more convenient and eco-friendly packaging solutions for on-the-go beverages such as pouches for individual coffee servings.
