Though the Pokemon GO app is sending both kids and adults onto their digital devices, old-fashioned book worms can still feel connected to the zeitgeist with the new 'GO boomarks' from MyBOOKmark. the four Pokemon-themed bookmarks are a cute way to mark one's place in a tome, making it look as though the cartoon characters (literally) have their heads stuck in a book.
The GO bookmarks series offers five bookmarks: Bookachu (based on Pikachu,) Shelfuirtle (Squirtle,) Charmarker (Charmander,) Pageowth (Meowth) and Nerdevee (Evee.) Beware that the bookmarks don't come with the upper halves of the characters they depict, just the lower halves that stick out of books.
In the same way that Pokemon GO uses the popular franchise to get kids active, the GO bookmarks use Pokemon to get kids reading.