Globally Inspired Mochi Snacks

My/Mochi Ice Cream Created a Trio of International Flavors

At a time when people are itching to travel, My/Mochi Ice Cream released three new globally inspired mochi snacks that promise to transport people to new places via their senses. There's the all-new My/Mochi Coconut, Horchata and Guava, which share the same texture experience as ever with a melty ice cream center protected by a chewy mochi dough outer layer.

Inspired by the classic horchata, the Horchata My/Mochi Ice Cream variety plays with notes of cinnamon, while the Guava My/Mochi Ice Cream offers a different way to enjoy sweet rice dough and a creamy, cooling snack. The brand's Coconut My/Mochi Ice Cream flavor is described as "straight up paradise in your mouth" and these three flavors promise to provide plenty of refreshment for the summer.

Global Flavor-inspired Snacks
Innovative flavors from around the world can be integrated into traditional snacks, providing a unique sensory experience for consumers.
Combining Textures
Blending different textures in unexpected ways can create a new snacking experience that delights consumers.
Travel-inspired Snacking
Using flavors and textures inspired by different regions of the world allows consumers to explore other cultures through food.

Industries Being Reshaped

Food Manufacturing
Innovative ingredients and flavors can be used to enhance traditional snack items, resulting in unique and differentiated products that stand out in the marketplace.
Frozen Foods
Frozen desserts and snacks are a great canvas for experimentation with flavors and textures, allowing manufacturers to offer new and exciting products to consumers.
Travel and Tourism
Drawing inspiration from regional cuisines can be a way to promote tourism in that area, creating a cultural connection between the food and the locale.
SCORE
3.5 out of 10
GENDER
30% Men70% Women
MARKETTop markets: North America
GENERATION
  • Millennial
  • Gen X
  • Gen Z (primary audience)
  • Gen Alpha (primary audience)
POPULARITY
Popularity 24%
Activity 72%
Freshness 10%