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Gladio Energy Drink Packaging Jumps Out with a Battle-Ready Identity

 - Feb 7, 2014
References: maxlippolis & packagingoftheworld
What Gladio Energy Drink packaging communicates is that this product will prepare you for the most demanding of situations. Inspired by the stories of warriors from ancient Rome, Max Lippolis created three powerful pop can designs that feature symbols of gladiatorial combat and competition.

The Flat Design Studio concept works with the metal material of the beverage container, reflecting a silvery gleam especially where the most predominant imagery has been placed. A single empty helmet is displayed front and center on the canisters with each assuming a different style.

Further detail is incorporated into the dark-themed Gladio Energy Drink packaging scheme. Patterned illustrations picture soldiers attacking lions within the colosseum, and these are printed in black and red with the latter signifying blood.