The The Artisan Colour Changing Gin Kit by Firebox is a dynamic kit that provides virtually everything one needs to make their own color-changing gin at home. With the addition of one's favorite gin, users will be able to create a blue gin that takes on a pink color when tonic is added. The kit contains five corked 500-milliliter bottles to create one's own seemingly magical color-changing alcoholic drinks.
The color-changing powers of the kit can be attributed to the use of butterfly pea flowers, which take on a different tone in slightly acidic, or low pH, solutions.
With pink-colored wines and spirits being some of the most sought-after alcohol products by Millennials, this color-changing kit offers a fun way for consumers to participate in a DIY project to create their own boldly colored drinks.
Why This Trend Is Growing
- Color-changing Alcoholic Drinks
- Disruptive innovation opportunities include the development of more color-changing alcoholic beverages using natural ingredients.
- DIY Cocktail Kits
- Opportunities for disruptive innovation lie in creating customizable cocktail kits for consumers to make their own unique drinks at home.
- Millennial Alcohol Preferences
- Disruptive innovation opportunities exist in developing more products that cater to millennials' preferences for unique and visually appealing alcoholic beverages.
Industries Being Reshaped
- Alcohol and Spirits
- The alcohol and spirits industry can capitalize on the trend of color-changing drinks by creating new and innovative products that cater to consumer demand for visually captivating beverages.
- DIY and Craft Kits
- The DIY and craft kit industry can tap into the trend of DIY cocktail kits by offering a variety of customizable options for consumers to create their own unique drinks at home.
- Beverage Packaging
- Innovations in beverage packaging can include bottles that change color or interact with the beverage to enhance the visual experience, creating disruptive opportunities in the packaging industry.
