Free Trend Report Free 2018 Report & eBook

Get the top 100 trends happening right NOW -- plus a FREE copy of our award-winning book. Our Research Methodology

This article is one of 350,000 experiments. We use crowd filtering, big data and AI to identify insights.

Man Meets Woman Comments on Gender Stereotypes

 - Aug 22, 2014
References: yangliudesign & fastcodesign
Berlin-based designer Yang Liu makes a comment on the reductive nature of gender stereotypes with her new book 'Man Meets Woman.'

The playful pictograms depict common beliefs about the inner worlds of men and women. The simplistic nature of the drawings expose these beliefs for what they are: tired cliches. To further drive the point home, the pictorials are accompanied by clever, exposing titles. For instance, a man cooking, cleaning and child-rearing is labelled a "modern man," while a woman doing the same is assigned the epithet of a "house wife." The book shows the power of language to frame the same action or behavior in a completely new way, ultimately influencing our perceptions of gender.

Though some of the illustrations may seem minor and harmless at first, they reveal subtle, yet uncomfortable truths about how we regard men and women.