Eco-Friendly Dominos

This Company Reinvented a Classic Game of Strategy

A San Francisco-based company recently gave a classic game of strategy a modern makeover. Dominos is a tile-based game that originated in China. Although the game has been around for centuries, it has changed little since its inception.

'Fire Road' is currently running a Kickstarter campaign to reinvent dominos for the modern age. 'Edge Dominos' brings new life to a classic game of strategy through the use of a captivating and sustainable design. The new set retains the essence of the classic game, but gives each piece a more tactile design. Instead of plastic pieces, each title is made from solid aluminum. No materials are wasted during the design process and the final product is 100 percent recyclable.

With its compact and lightweight design Edge Dominos is perfect for traveling, camping or simply lounging around the house.

Sustainable Gaming
The trend of sustainable gaming presents an opportunity for companies to create eco-friendly versions of classic games, like Edge Dominos.
Tactile Design
The trend of tactile design offers the chance to enhance the user experience of traditional games by introducing new materials, as seen in Edge Dominos.
Minimal Waste Manufacturing
The trend of minimal waste manufacturing allows for the creation of products, such as Edge Dominos, that use materials efficiently and are 100 percent recyclable.

Industries Being Reshaped

Board Game Industry
The board game industry can benefit from the sustainable gaming trend by incorporating eco-friendly materials into their products and designs, similar to Edge Dominos.
Travel and Camping Equipment Industry
The travel and camping equipment industry can capitalize on the compact and lightweight design of Edge Dominos by creating other portable and sustainable game options for outdoor enthusiasts.
Manufacturing Industry
The manufacturing industry can explore minimal waste manufacturing techniques, like those used for Edge Dominos, to create more environmentally friendly and recyclable products across various sectors.
SCORE
3.3 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 50%
Activity 40%
Freshness 8%

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