Monuta Helps You Imagine Your Funeral
Vincent Salera — March 25, 2009 — Marketing
References: youtube
Let's be honest, we would all love to be a fly on the wall at our own funerals, we want to see who will cry and who will care less?.
Monuta Funeral Services' latest commercials have everyday people envisioning their funeral. In an “event planning†mode, the woman in this ad wants a white glossy coffin, roses, and photos of herself so people will remember her.
Implications - In today's society, there is a sense of urgency to have things planned to maximize efficiency and control. Consumers take relief in knowing that their lives can be made less complicated in a variety of ways via technology. Companies that can offer services that enable consumers to plan will benefit in today's fast-moving society.
Monuta Funeral Services' latest commercials have everyday people envisioning their funeral. In an “event planning†mode, the woman in this ad wants a white glossy coffin, roses, and photos of herself so people will remember her.
Implications - In today's society, there is a sense of urgency to have things planned to maximize efficiency and control. Consumers take relief in knowing that their lives can be made less complicated in a variety of ways via technology. Companies that can offer services that enable consumers to plan will benefit in today's fast-moving society.
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