Coconut Bliss is introducing its first-ever single-serve offerings with Cups of Joy, which take the form of plant-based frozen dessert cups. The perfectly portioned frozen treats are like small slices of a full-sized pint and they are being launched in classic dark chocolate and Madagascan vanilla bean flavors. Fans of the brand will now be able to take these favorite all-organic flavors on the go.
Both of these coconut milk-based frozen desserts are made with simple, wholesome ingredients. In fact, both of the new varieties have five ingredients or less. Naturally sweetened with agave, Cups of Joy promise to be the perfect sweet summer treat.
The single-serve plant-based dessert cups are launching in packs of four via retail partners and online channels.
What's Driving This Trend
- Plant-based Convenience Foods
- Creating more plant-based convenient food options like these frozen dessert cups to appeal to consumers seeking healthier and eco-friendly options.
- Minimal Ingredient Products
- Developing products using fewer, simpler ingredients like these frozen dessert cups can help brands appeal to consumers seeking transparency and healthier choices.
- Single-serve Snacks
- Single-serve options, like these plant-based frozen dessert cups, can cater to busy and health-conscious individuals looking for portion control and convenience.
Who This Affects Most
- Frozen Dessert
- Incorporating plant-based options for frozen desserts can expand the market to a growing consumer demographic seeking healthier and ethical food choices.
- Health Food
- Developing more minimal-ingredient health food products, like these plant-based frozen dessert cups, can help brands appeal to consumers looking for simple and natural options.
- Online Grocery Retail
- Expanding the availability of single-serve plant-based convenience foods through online retail platforms can provide consumers with wider options and convenience.
