Cheesy Frozen Bread Rolls

This Alexia Appetizer Makes Fresh Bread Available from the Freezer

From classic French rolls to roasted garlic Italian buns, Alexia makes a full range of frozen bread rolls. One of the most standout products is a cheese-stuffed sourdough that makes it possible to enjoy the taste of fresh bread right from the freezer. The 'Jalapeño Cheese Sourdough' gets its flavor from an authentic blend of ingredients like asiago, parmesean, romano and jalapeño peppers.

As consumers become more conscious of quality, they are beginning to search for the freshest products from local supermarkets and cafes. As such, many frozen food brands are responding by creating all-new ready-to-bake or ready-to-thaw frozen products to expand the selections currently available in the bakery goods market. These frozen bread rolls from Alexia allow consumers to make only what they need, which plays up convenience and also curbs food waste.

Ready-to-bake Frozen Products
The creation of all-new ready-to-bake frozen products in the bakery goods market presents disruptive innovation opportunities for frozen food brands.
Fresher Products
The increasing demand for the freshest products from local supermarkets and cafes creates opportunities for frozen food brands to develop frozen bread rolls that offer the taste of fresh bread.
Reducing Food Waste
Brands that offer frozen bread rolls, like Alexia, which allow consumers to make only what they need, contribute to the reduction of food waste and create a disruptive innovation in the bakery goods industry.

Industries Being Reshaped

Frozen Food
The frozen food industry can leverage the trend of ready-to-bake frozen products, like frozen bread rolls, to expand their selection and capture consumer interest.
Bakery Goods
In response to the increasing demand for fresher products, the bakery goods industry can explore innovations like frozen bread rolls that offer the taste of fresh bread straight from the freezer.
Supermarkets
Supermarkets can embrace the trend of reducing food waste by offering frozen bread rolls that allow consumers to make only what they need, increasing convenience and promoting sustainability.
SCORE
1.2 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 19%
Activity 10%
Freshness 8%