After being discontinued back in 2018, Fritos Bar-B-Q corn chips are back by overwhelmingly popular demand.
Fritos Bar-B-Q are a seasoned BBQ-flavored take on classic Fritos corn chips. Unfortunately, the chips were discontinued in 2018—much to the dismay of many fans. But thanks to Change.org page and 21,838 signatures, the BBQ chips are back. Frito-Lay has confirmed that the products will be available exclusively from Dollar General in once-ounce bags and 9.25-ounce bags. Sadly, Fritos Bar-B-Q will only be available for a limited time so you'll want to stock up while you still can.
And while you're stocking up on Fritos Bar-B-Q, you can also pick up some Fritos Salutes in seasonal patriotic-themed packaging and proceeds going to the charitable organization Carry the Load.
Image Credit: <i> Frito-Lay.</i>
What's Driving This Trend
- Revived Snack Products
- Companies can bring back discontinued products based on popular demand using platform such as Change.org.
- Limited Edition Product Availability
- Creating a sense of urgency amongst the consumers by making the product available for a limited time, can lead to an increased demand for the product.
- Charitable Tie-ups
- Companies can extend a hand of support towards social causes through a portion of proceeds from specific product lines.
Who This Affects Most
- Food and Beverage
- The food and beverage industry can bring back discontinued food products based on popular demand as a part of their marketing strategy.
- Retail
- The retail industry can leverage the concept of limited edition product availability to drive consumer demand for specific products.
- Non-profit
- Non-profit organizations can collaborate with product-based companies to raise funds for social causes through a portion of proceeds from specific product lines.
