What is the trend of plant-based snacks?

The introduction of Kallø's plant-based and gluten-free cracker thins taps into the growing trend of consumers seeking healthier and more sustainable snack options.

What is the trend of ingredient-conscious foods?

Kallø's free-from cracker thins cater to consumers who prioritize knowing the ingredients in their snacks and avoid artificial flavors, colors, and preservatives.

What is the trend of expansion of the crispbread category?

Kallø's entry into the crispbread market offers consumers additional choices in the ever-expanding category and aligns with their desire for taste, convenience, and nutrition in a snack.

What are the implications for the snack foods industry?

Kallø's new range of free-from cracker thins caters to the growing market of consumers seeking healthier and more sustainable snack options.

What are the implications for the gluten-free products industry?

Kallø's introduction of gluten-free cracker thins addresses the needs of consumers with celiac disease or gluten intolerance, providing them with a tasty and convenient snack option.

What are the implications for the health and wellness foods industry?

Kallø's plant-based, fiber-rich cracker thins align with the increasing demand for health-conscious snacks and offer a nutritious alternative to traditional crispy snacks.

Free-From Cracker Thins : free from cracker

Kallø Launched Its First Plant-Based, Gluten-Free Crackers

Laura McQuarrie — November 1, 2023 — Lifestyle

References: instagram & fabnews.live

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Kallø is expanding its successful snack portfolio by introducing its first free-from crackers and its foray into the crispbread category introduces options that are plant-based and made without gluten. The all-new Kallø Veggie Thins are made with fiber-rich chickpeas and baked for a crunchy texture. Free from artificial flavors, colors and preservatives, the cracker thins are suitable for all sorts of ingredient-conscious consumers, including those who are vegan or celiac.

Just in time for the holiday season, the range is making its way to store shelves with three flavors: Rosemary & Sea Salt, Kallø Veggie Thins Mixed Seeds, and Beetroot & Mixed Seed. As the crispbread and cracker category continues to grow, the brand is hitting the key points consumers want: taste, convenience and nutrition.

Trend Themes

Plant-based Snacks — The introduction of Kallø's plant-based and gluten-free cracker thins taps into the growing trend of consumers seeking healthier and more sustainable snack options.
Ingredient-conscious Foods — Kallø's free-from cracker thins cater to consumers who prioritize knowing the ingredients in their snacks and avoid artificial flavors, colors, and preservatives.
Expansion of the Crispbread Category — Kallø's entry into the crispbread market offers consumers additional choices in the ever-expanding category and aligns with their desire for taste, convenience, and nutrition in a snack.

Industry Implications

Snack Foods — Kallø's new range of free-from cracker thins caters to the growing market of consumers seeking healthier and more sustainable snack options.
Gluten-free Products — Kallø's introduction of gluten-free cracker thins addresses the needs of consumers with celiac disease or gluten intolerance, providing them with a tasty and convenient snack option.
Health and Wellness Foods — Kallø's plant-based, fiber-rich cracker thins align with the increasing demand for health-conscious snacks and offer a nutritious alternative to traditional crispy snacks.

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