Vegan Stevia-Sweetened Candies

Fox’s Glacier Moments are Now HFSS-Compliant in the UK

Fox’s Glacier Moments candies have been given an overhaul by Valeo Snackfoods in the UK to make the products HFSS-compliant ahead of the legislative change.

The candies are now sugar-free with a stevia-sweetened recipe that's also vegan-friendly and just eight-calories per serving. The candies come in two flavors including Strawberry and Banana Smoothie, and Lemon, Mint and Elderflower, which will both arrive into more than 2,500 Co-op starting on August 15 for £1.20 each. The packaging is also fully recyclable.

Marketing Director at Valeo Snackfoods Russel Tanner commented on the changes to the Fox’s Glacier Moments candies saying, "These new sugar free variants are a natural next step for Fox’s, which have longstanding heritage as a household favourite."

Sugar-free Candies
Opportunity to develop new innovative products in the sugar-free candies market with the rising demand for HFSS-compliant products.
Vegan-friendly Sweets
Opportunity to introduce more vegan-friendly sweets to cater to the growing population of consumers who avoid animal products.
Eco-friendly Packaging
Opportunity to introduce more eco-friendly packaging options in the confectionery industry to reduce waste and appeal to environmentally conscious consumers.

Sectors Adopting This

Confectionery
Opportunity for companies in the confectionery industry to innovate and reformulate their products to meet the HFSS-compliance standards and cater to the growing demand for healthy sweets.
Health and Wellness
Opportunity to tap into the growing health and wellness market by offering low-calorie and sugar-free candies, as well as vegan-friendly and eco-friendly options.
Retail
Opportunity for retailers to expand their product portfolio by adding HFSS-compliant, vegan-friendly, and eco-friendly confectionery products in their stores to cater to the changing consumer preferences.
SCORE
2.8 out of 10
GENDER
50% Men50% Women
MARKETTop markets: Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 17%
Activity 53%
Freshness 13%