The Food Mourn Tumblr blog is a complete contrast to photos of delectable food. In fact, it may make you nauseated.
The Tumblr blog is a spin-off of the idea of "food porn." Instead of flaunting delectable dishes, the site looks at poor presentation, and sometimes, just plain disgusting edible concoctions. The tagline for the Food Mourn site is simple yet sums up the idea perfectly, stating that the featured food puts "The 'No' in Nom." With browning cucumbers and a fish piled with slices of grape tomatoes, the food is truly unappetizing and can turn a viewer away from his meal.
The Food Mourn site is a fun way to show the terrible presentation skills of some chefs and domestic persons.
Why This Trend Is Growing
- Negative Food Imagery
- Opportunity for disruptive innovation in creating a new genre of 'food anti-porn' for those who appreciate unappetizing imagery in food.
- Alternative Food Aesthetics
- Opportunity for disruptive innovation in challenging traditional notions of food presentation and exploring unconventional aesthetics in culinary creations.
- Humor-driven Food Content
- Opportunity for disruptive innovation in creating humorous food-related content that deviates from the typical glamorous food photography.
Industries Being Reshaped
- Culinary Arts
- Opportunity for disruptive innovation in culinary education and training by incorporating lessons on unconventional food presentation and challenging culinary norms.
- Food Photography
- Opportunity for disruptive innovation in the field of food photography by exploring the aesthetics of unappetizing food and creating a new niche market.
- Food Blogging
- Opportunity for disruptive innovation in the food blogging industry by introducing unconventional food content and humor-driven narratives to engage a different audience segment.
