Knowing how to do food measurements using your hands is a great skill to have when you don't happen to have any measuring tools handy. This infographic put together by daily recipe app KptnCook uses colorful paint and gestures to teach at home cooks how to measure portions using their hands.
The 'How To: Measure Your Perfect Portion' infographic cleverly uses color to showcase how hands can be used to estimate the ideal amount of various ingredients to use. For example, the amount of pasta you should be eating should be no larger than the size of a fist which is showcased with a hand in a fist position painted yellow. Other foods such as cheese, butter, meat and ice cream portions are also shown in a similar style.
Key Themes Behind This Trend
- Hand-based Portion Control
- Opportunities for companies to develop portion-control tools such as plates or utensils that are designed to guide users on appropriate serving sizes using hand gestures.
- Visual Learning
- Opportunities for companies to develop creative and engaging visual aids for teaching consumers hands-on methods for food measurement.
- DIY Food Kits
- Opportunities for companies to offer pre-portioned DIY meal kits that utilize hand-based portion control in order to help people maintain healthy eating habits.
Where This Applies
- Food and Beverage
- Companies in the food and beverage industry can develop and market products that promote hand-based portion control.
- Kitchen Tools and Gadgets
- Companies that sell kitchen tools and gadgets can create and market items specifically designed to aid individuals in hand-based portion control.
- Health and Wellness
- Health and wellness companies can incorporate the concept of hand-based portion control into their education and outreach efforts in order to promote healthier eating habits.
