Digestion-Friendly Protein Powders

HUM Nutrition's CORE STRENGTH is a Low FODMAP Protein Powder

As an alternative to some protein powders on the market that contain high FODMAP ingredients, CORE STRENGTH was intentionally created as a low FODMAP protein powder by HUM Nutrition. The brand's no-bloat, easy-to-digest, certified low FODMAP product takes the form of a vegan protein powder that's useful for supporting the development of lean muscle.

The protein powder is made from a blend of pea, hemp and pumpkin seeds and provides all 22 amino acids, plus 20 grams of plant-based protein per serving. The digestion-friendly powder is also enriched with flaxseed enzymes and probiotics.

The clean, vegan protein powder is the result of HUM Nutrition working with 1,000 customers to create a solution without common ingredients like whey, soy, almonds and artificial sugar alcohol sweeteners, which often cause discomfort.

Low-fodmap Protein Powders
There is a growing demand for protein powders that are low FODMAP and easy to digest, presenting opportunities for businesses to develop innovative formulations for people with digestive issues.
Plant-based Protein Powders
The popularity of vegan and plant-based diets is driving the demand for protein powders made from pea, hemp, pumpkin seeds and other plant-based sources. Businesses can capitalize on this trend by creating more sustainable and cruelty-free protein powder options.
Customizable Protein Powders
Consumers are looking for protein powder options that cater to their specific needs and preferences. Businesses can create customizable protein powders that allow customers to choose ingredients, flavors, and protein sources.

Sectors Adopting This

Health Food Industry
The health food industry can innovate by creating protein powders that are free from common allergens and digestive irritants like whey, soy, and artificial sweeteners.
Fitness Industry
The fitness industry can benefit from the growing demand for protein powders by creating new products that cater to specific fitness needs and goals, such as muscle gain and recovery.
Nutritional Supplement Industry
The nutritional supplement industry can capitalize on the trend towards low-FODMAP and plant-based protein powders by creating supplements that are specifically designed to support digestive health and meet the nutritional needs of vegans and vegetarians.
SCORE
3.0 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Gen X
  • Millennial (primary audience)
POPULARITY
Popularity 41%
Activity 39%
Freshness 10%

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