Summertime is almost here, so the new Florida's Natural lemonades are positioned as a flavorful option to enjoy during the hot weather, while also supporting a great cause. Each purchase of the new flavors of lemonades will donate funds to the Alex's Lemonade Stand Foundation (ALSF) to help fund vital research towards curing cancer. The ALSF was started in commemoration of Alexandra "Alex" Scott who started the endeavor at the age of four and passed in 2004.
The new Florida's Natural lemonade flavors include Lemonade Iced Tea, Lemonade with Pomegranate and Lemonade with Strawberry. Each one of the artisan-style flavors are crafted with natural ingredients and are not from concentrate. The new flavors are being paired with a goal of raising $100,000 for ALSF.