If you're a fan of extremely pale beer, you might also be okay with Kuos beer-flavored water. The list of ingredients that make up the beverage are pretty basic, including only spring water, carbonic acid, the essential oils of beer and a little bit of caramel coloring, to make it look at least a little deceptive.
Since the beverage contains no alcohol, calories or carbohydrates, it makes a pretty decent alternative to beer if you're looking for something a little healthier, but still beer-like. As well, this spring water is also much easier on the wallet, with individual bottles valued at about just under a dollar each.
Although the coloring of the pale drink could probably dupe someone into thinking it's actually alcohol, if there's one thing that gives the secret away, it's the way the beverage is packaged in a drinking water bottle.
What Makes This Trend Stand Out
- Beer-like Bottled Water
- An opportunity for companies to target health-conscious consumers who still crave the taste of beer.
- Non-alcoholic Beverages
- An opportunity for beverage companies to create non-alcoholic alternatives to popular alcoholic drinks.
- Flavored Water Market
- An opportunity for companies to expand their flavored water offerings to include unique, beer-like flavors.
Sectors Adopting This
- Beverage Industry
- The beverage industry can create non-alcoholic beer alternatives to target a wider consumer audience and offer health-conscious options.
- Health and Wellness Industry
- An opportunity for the health and wellness industry to market a product that is targeted toward health-conscious individuals who still enjoy beer-like flavors.
- Bottled Water Industry
- An opportunity for the bottled water industry to expand their offerings with unique flavored waters and enter the non-alcoholic, beer-like beverage market.
