High-end activewear brand Alala is launching a new service called 'Alala Carte' that gives consumers the chance to created fully customized fitness leggings from one of its bestselling styles.
The design of the Captain Ankle Tight has an upper, lower and mesh panel that can be remixed with a variety of colors and prints of a consumer's choosing. Consumers even have the option to add a reflective monogram detail to the design, which is ideal for those who might use the garment for running in low-light conditions.
In order to show off just a handful of the custom designs that could be created with Alala Carte, Alala created a photoshoot where stylish and sporty women show off their own creations.
Customizable Fitness Leggings
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