Online Bodyweight Fitness Routines

'Fitloop' Provides Approachable Full-Body Workouts

Not everyone has the time, money, or desire to get a gym membership and make regular stops to the nearest facility, and Fitloop is a webapp that makes it easier to stay fit while staying out of the gym entirely. The platform is based on bodyweight fitness, a philosophy that eschews workout equipment and tools in favor of using the weight of one's own body instead.

The creator of Fitloop built the platform from the fitness plan developed on a subreddit called /r/bodyweightfitness. The tool is built out of several different "progressions', or levels based on people's strength and ability, which makes it variable to anyone. Fitloop simply adapts the wiki-style layout available on the subreddit and makes it more interactive and responsive -- in short, more user-friendly.

Bodyweight Fitness
Opportunity for disruptive innovation in creating user-friendly bodyweight fitness platforms that adapt to users' strength and ability levels.
Online Fitness Platforms
Opportunity for disruptive innovation in building interactive and responsive webapps for fitness routines that can be done from home.
Personalized Workouts
Opportunity for disruptive innovation in providing customized fitness plans based on individual strength and ability levels.

Where This Applies

Fitness Technology
Opportunity for disruptive innovation in developing technologies and tools for bodyweight fitness.
Wellness and Health
Opportunity for disruptive innovation in integrating online fitness platforms with wellness and health services.
Digital Health and Fitness
Opportunity for disruptive innovation in creating digital solutions for personalized workouts and fitness plans.
SCORE
2.5 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 23%
Activity 43%
Freshness 8%