Lily's Kitchen recently introduced 'Crunchy Fish Rolls' snacks for dogs as a way to entertain and nourish one's pet, as well as promote good dental care for dogs.
As the snacks are rough, crunchy and made with sustainably caught white fish, the omega-rich snacks help to support a shiny coat, healthy cognitive functions, as well as remove tartar. The dog treats are free from chemicals and preservatives, and as Lily's Kitchen notes: "these treats are free from artificial flavourings, colourings and other nasty additives, so your dog’s less likely to become over excited (or badly behaved) after a treat."
As well as introducing its all-new Crunchy Fish Rolls as part of its Truly Naturals line, Lily's Kitchen also unveiled Chewy Beef Gnaws and Chewy Capelin Bites.
Why This Trend Is Growing
- Sustainable Pet Treats
- Opportunity to innovate the pet food industry by sourcing environmentally-friendly ingredients for pet treats.
- Oral Health for Dogs
- Opportunity to develop innovative dog snacks that promote good dental care and remove tartar.
- Chemical-free Pet Products
- Opportunity to create innovative pet products free from artificial flavourings, colourings and other nasty additives.
Industries Being Reshaped
- Pet Food Industry
- The pet food industry can innovate by sourcing more sustainable ingredients for pet treats, and promoting good dental care for pets.
- Natural and Organic Food Industry
- The natural and organic food industry can innovate by developing more pet food products that are chemical-free, and support pet health.
- Veterinary Industry
- The veterinary industry can innovate by developing new and better ways to promote good dental health for pets through innovative pet treats and products.
