Soon, biotechnology beauty brand Biossance will be adding to its range of 100% plant-based squalane skincare with an all-new lifting, smoothing and firming eye cream product. The Squalane + Marine Algae Eye Cream boasts a distinctive pink color, thanks to the inclusion of pink marine algae, which is a powerful ingredient for diminishing fine lines and wrinkles—so much so that Biossance promises an instant lifting effect and lasting visible results within seven days.
Some of the other key ingredients in the nourishing eye cream include paracrass extract and as ever, squalane, which plays a part in locking in moisture without leaving skin feeling heavy.
In terms of texture, the product is said to melt into the skin and naturally provide color correction thanks to the pink tones of the marine algae.
What Makes This Trend Stand Out
- Plant-based Skincare
- Disruptive innovation opportunity: Develop new plant-based skincare products with innovative ingredients for enhanced effectiveness.
- Instant Lifting Effects
- Disruptive innovation opportunity: Create beauty products that promise and deliver instant lifting effects with visible results within a short timeframe.
- Color Correction Skincare
- Disruptive innovation opportunity: Invent skincare products that provide natural color correction for a more even complexion.
Sectors Adopting This
- Biotechnology Beauty
- Disruptive innovation opportunity: Combine biotechnology and beauty to create innovative skincare products with powerful and effective ingredients.
- Natural and Organic Skincare
- Disruptive innovation opportunity: Expand the market for natural and organic skincare products by developing new formulations and ingredients.
- Anti-aging Skincare
- Disruptive innovation opportunity: Develop advanced anti-aging skincare products that target fine lines, wrinkles, and provide visible results.
