The Ferrara Candy Company Has Unveiled its Latest Holiday Products
Michael Hemsworth — November 27, 2020 — Marketing
References: ferrarausa & brandeating
The Ferrara Candy Company has unveiled its latest lineup of offerings for the holiday 2020 season to provide consumers with a tasty, themed way to celebrate festivities. The new products include a wide array of offerings from brands including Keebler, Nerds, Brach's and more, which are all themed with the holidays in mind. This includes specifically themed products as well as other ones that have been updated with a festive twist to make them themed with the festive season in mind.
The Ferrara Candy Company holiday 2020 products include products for consumer demographics of all kinds including children to adults and are also great for gifting to make them the perfect offering to friends and family this year.
Image Credit: Ferrara
The Ferrara Candy Company holiday 2020 products include products for consumer demographics of all kinds including children to adults and are also great for gifting to make them the perfect offering to friends and family this year.
Image Credit: Ferrara
Trend Themes
1. Themed Candy Ranges - A potential trend in the food industry could be offering themed candy ranges for specific events throughout the year.
2. Holiday Themed Products - A possible trend in the consumer goods industry could be creating holiday-themed products to appeal to customers during festive periods.
3. Cross-branded Collaborations - A potential trend in the marketing industry could be cross-branded collaborations between different candy companies to offer unique, festive-themed products.
Industry Implications
1. Food - The food industry can find innovation opportunities in offering consumers a variety of themed candy ranges to cater to their tastes seasonally
2. Consumer Goods - The consumer goods industry has an opportunity to create holiday-themed products designed to appeal to diverse consumer demographics and individuals who would like to gift loved ones during festive periods
3. Marketing - The marketing industry can find disruptive innovation opportunities in cross-brand collaborations to create unique, festive-themed products that appeal to customers during peak periods.
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