FeltTwo by Sebastian Herkner, an industrial designer born in Germany and based in Amsterdam, the Netherlands, is an alarm clock that focuses more on aesthetics than it does on getting people to use such an 'archaic' product. In a time when smartphones are waking people up, it is important to give people incentive to use traditional creations.
Made out of felt and bamboo, FeltTwo by Sebastian Herkner is a minimalist and textured clock that people would proudly display on their nightstand. Or perhaps even cuddle up to in place of a teddy bear. Created for LEFF Amsterdam, it boasts modern touches as well including laser engraving on the bamboo that invokes a sense of fine craftsmanship. Available in three colors (white black and grey), it is chic and practical.
What's Driving This Trend
- Minimalist Design
- Disruptive innovation opportunity: Create minimalist products that prioritize aesthetics and modern touches.
- Textured Materials
- Disruptive innovation opportunity: Explore the use of different textured materials, such as felt and bamboo, to create unique and visually appealing products.
- Alternative Alarm Clocks
- Disruptive innovation opportunity: Develop alarm clocks with features or designs that provide incentives for people to use them over smartphones.
Who This Affects Most
- Home Accessories
- Disruptive innovation opportunity: Create innovative home accessories that combine functionality and aesthetics, like the felt and bamboo alarm clock.
- Interior Design
- Disruptive innovation opportunity: Explore the use of different materials and minimalist designs to create visually pleasing and functional interior design products.
- Consumer Electronics
- Disruptive innovation opportunity: Develop alternative alarm clocks with innovative features, catering to consumers seeking a break from their smartphone-dependency for waking up.
