Silly Spray Tan Spreads

Faux Soleil by Giampaolo Sgura is a Spectrum of Playful Tones

Eniko Mihalik is a model with true diversity when it comes to her line of work, but who could have pictured such multiplicity within one photo shoot like Faux Soleil by Giampaolo Sgura?

The English translation of the title reads "Fake Sun," describing the source of what the reader sees within this Vogue Paris editorial. Makeup artist Emmanuelle Sammartino undoubtedly had her work cut out for her, creating such contrasting stripes, tan lines and gradual shade changes over the subject's unblemished nude body.

The lead image features the fun-loving model being showered in spray tan; in another, she diffuses the fake tanner over herself, beginning with her feet. Faux Soleil by Giampaolo Sgura finally features a closeup image of Eniko's face, covered in bold bronze bands of various artificial tints.

Playful Makeup Creations
Opportunity for cosmetic brands to innovate with fun and creative makeup products.
Body Art with Tan Lines
Potential for artists to explore body painting techniques utilizing tan lines and shading.
Artificial Tinting Techniques
Space for innovation in developing new methods for applying artificial tints and shades to the face and body.

Where This Applies

Cosmetics
Cosmetic companies can explore new product development and marketing strategies based on playful and creative makeup creations.
Body Art
Body artists can leverage the concept of tan lines and shading as a unique and eye-catching body art form.
Beauty Salons
Beauty salons can offer services that specialize in artificial tinting techniques for a wide range of clients.
SCORE
5.1 out of 10
GENDER
10% Men90% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
  • Gen Z
  • Gen Alpha
  • Gen X
  • Millennial (primary audience)
POPULARITY
Popularity 64%
Activity 81%
Freshness 8%

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