Iconic London is launching a new tanning mist dubbed 'Prep-Set-Tan.' The new product helps consumers achieve a stunning sun-kissed tan without traveling to the salon. The spray's hyaluronic acid content guarantees a long-lasting, even tan without drying out or building up on the skin. Prep-Set-Tan conceals the traditional scent of fake tan while giving the skin a soft shine.
The 'Original' shade (for light to medium skin tones) will take on a fresh, sun-kissed tone four to eight hours after application. In contrast, the 'Glow' (for medium to deep skin tones) version will develop into a deeper, warmer tan.
'Prep-Set-Tan' is available on the Iconic London website and at select travel retailers across the UK.
Image Credit: Iconic London
Key Themes Behind This Trend
- Self-tanning Products
- There is a growing demand for self-tanning products that offer a salon-like experience, and there is an opportunity to develop innovative and sustainable self-tanning solutions.
- Travel Retail
- As travelers continue to seek easy-to-use, portable and effective products, innovative brands have an opportunity to create travel-friendly versions of already established products.
- Natural Ingredients in Cosmetics
- The trend of using natural ingredients in cosmetics has been growing, providing an opportunity to create innovative self-tanning products that use only natural and organic ingredients.
Where This Applies
- Beauty and Personal Care
- Companies within the beauty and personal care sector have an opportunity to develop innovative self-tanning products that offer a sustainable and organic alternative to traditional fake tan products.
- Travel and Tourism
- As a growing number of travelers seek to maintain their beauty routines while on the go, companies within the travel and tourism industry have the opportunity to offer innovative, easy-to-use products like Iconic London's Prep-Set-Tan.
- Retail
- Retailers can capitalize on the trend of self-tanning products by offering exclusive products like Iconic London's Prep-Set-Tan, creating unique selling points to attract customers.
