Mylo is a fashion app marketed towards men who require a helpful aid when deciding what to wear. Mylo is a downloadable app that lets you sign up and upload all the items currently found in your closet. When you have an event, date or outing to attend, you can use the fashion app to help you decide on an appropriate outfit.
This handy app asks valid questions such as the type of event, the weather forecast and your typical style. By catering to your specific style and needs, the app chooses an outfit based on your existing clothes. The app also features an online shopping page that allows you to extend your wardrobe with major discounts.
In addition, the app also has the ability to connect and partake in a live video chat with a professional stylist. This app is perfect for men who are seeking that extra opinion or just simply don't have time to pick out the perfect outfit.
Why This Trend Is Growing
- Personalized Styling Apps
- There is an opportunity to develop an app which provides personalized styling in accordance to the outfits already present in the user's closet.
- Augmented Reality Outfit Creation
- Incorporating augmented reality technology into outfit-creating apps can revolutionize the fashion industry and provide new levels of customization for users.
- Virtual Stylist Consultation
- Developing apps with the functionality of virtual consultations with professional stylists can cater to users who seek that extra opinion and may not have enough time to go to the store.
Industries Being Reshaped
- Fashion Technology
- Fashion technology companies can focus on developing these type of apps which provide personalized styling, augmented reality tools and virtual consultations, tailored to the end-user.
- E-commerce
- E-commerce companies can benefit from incorporating the online shopping feature in the outfit-creating apps to help users extend their wardrobe with major discounts.
- Retail
- Retail companies can use outfit-creating apps to drive in-store sales by offering augmented reality technology for customers to visualize and try on outfits in store, creating a new and exciting in-store experience.
