You never have to choose between a burrito and fajitas again with the debut of Chronic Taco's new Fajita Burrito.
Just as the name suggests, the Fajita Burrito is a cross between sizzling fajitas and a travel-friendly burrito. To make this culinar mashup happen, Chronic Taco combined marinated shredded chicken breast with Spanish rice, grilled fajita veggies like green peppers, black beans, cheese, and salsa. Naturally, the whole thing is wrapped up in a 13-inch flour tortilla. The result is a dish that packs all the flavor of grilled fajitas, but with the natural portability of a burrito.
The new Fajita Burrito can currently be found at participating Chronic Tacos restaurant locations across the United States and Canada for just a limited time.
Image Credit: Chronic Taco
What's Driving This Trend
- Hybrid Foods
- Opportunity for restaurateurs to combine two dishes into one creative food item.
- Portable Cuisine
- Opportunity for restaurants to create dishes that are easy to take on-the-go without sacrificing flavor or quality.
- Limited Time Offerings
- Opportunity for restaurants to create hype and excitement around a new menu item with a limited time availability.
Who This Affects Most
- Restaurant Industry
- Opportunity to disrupt and stand out in the crowded restaurant industry by offering unique and creative dishes.
- Fast Food Industry
- Opportunity to attract customers who are looking for fast but high-quality meal options by offering portable and flavorful dishes.
- Food Truck Industry
- Opportunity for food trucks to expand beyond traditional menu items by offering creative hybrid dishes that are easy to eat on-the-go.
