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Mushroom-Based Face Masks

Four Sigmatic's Mushroom Face Mask & Tonic Can Be Applied or Consumed

— January 20, 2019 — Lifestyle
Four Sigmatic, which offers mushroom coffee mixes, adaptogenic hot cacao and other elixirs, is now venturing into the world of skincare with its Mushroom Face Mask & Tonic.

As its name suggests, the Mushroom Face Mask & Tonic is a versatile product that boasts a powdered formula that can be mixed with water to form a paste that can be applied topically, or mixed with water and consumed as a nourishing tonic. The limited-edition "edible skincare product" is said to be beneficial for everything from clearing pores to smoothing fine lines and reducing redness, while also sharing the benefits of medicinal mushrooms for supporting stress relief, sleep and detoxification.

Knowing that many consumers are adopting inside-out approaches to caring for their skin and overall health, some food and beauty brands are now starting to introduce clean formulas that are 100% safe to consume or apply topically.
Trend Themes
1. Edible Skincare Products - The trend of edible skincare products presents an opportunity for companies to create versatile and nourishing products that can be consumed or applied topically.
2. Inside-out Beauty - The inside-out beauty trend opens up possibilities for brands to develop products that target both skin health and overall well-being.
3. Clean Formulas - The demand for clean formulas in the food and beauty industries creates an opportunity for companies to offer safe and natural products for consumption and application.
Industry Implications
1. Food and Beverage - The food and beverage industry can tap into the edible skincare trend by introducing innovative products that promote both nutrition and skincare.
2. Cosmetics - The cosmetics industry can capitalize on the inside-out beauty trend by creating products that enhance skin health from both the inside and outside.
3. Wellness - The wellness industry can benefit from the demand for clean formulas by offering natural and safe products that support overall well-being and skincare.
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