Exercise Trend Report

Follow Patterns and Unlock Opportunity in the World of Fitness and Health

In today's world, staying fit and being active are key components to living a long and healthy life. Regular exercise combined with a proper diet can help anyone achieve their fitness goals. However, busy work and social schedules can interfere with these goals, causing people to lose interest in exercising. For up-to-date data showcasing the leading exercise concepts, trends, ideas and products, use Trend Hunter's Exercise Trend Report.

In this report, users can isolate key patterns in the exercise industry, providing unrivaled insight that will be advantageous for brands looking to take more of the market share. We feature over 100 examples of research and 12 PRO Trends, including Wellness Gaming, which highlights how gaming apps and smartphones can be used to track performance and success while keeping you connected to your fellow exercise partners.

Wellness Gaming
Using gaming apps and smartphones to track exercise performance and stay connected to exercise partners.
Personalized Exercise Programs
Providing tailored exercise programs based on individual needs and goals.
Virtual Fitness Classes
Offering online fitness classes accessible from home or anywhere with an internet connection.

Who This Affects Most

Fitness Technology
Developing new technologies and wearables for tracking fitness progress and enhancing exercise experiences.
Health and Wellness
Providing exercise programs and equipment that prioritize overall health and well-being.
Online Fitness
Creating online platforms and services for offering virtual fitness classes and personalized training programs.
SCORE
0.7 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 5%
Activity 9%
Freshness 8%