Protective Clinical Foundations

The Even Better Clinical Serum Foundation is Scientifically Proven

Clinique is now introducing its first-ever clinical foundation, the Even Better Clinical Serum Foundation Broad Spectrum SPF 25, and it fuses powerful skincare and beauty benefits. The innovative product sets itself apart with a formula that's scientifically proven to improve the appearance of bare skin. The foundation is available as part of an expansive 42-shade range that offers a moderate to full-coverage finish.

Packed with skincare benefits, the formula harnesses Clinique’s own three-serum technology that blends Vitamin C, hyaluronic acid and salicylic acid. These ingredients are go-tos for tackling some of the most common skin concerns and the result of using them supports skin that's more radiant and even in tone.

The oil-free, non-comedogenic formula also boasts the benefits of SPF, which makes it a powerhouse all-in-one product.

Clinical Foundation
Opportunity for other beauty brands to integrate skincare benefits in their foundation products.
Three-serum Technology
Opportunity to explore incorporating combinations of multiple ingredients for enhanced skincare benefits in beauty products.
Multi-functional Products
Opportunity for brands to develop all-in-one products that combine skincare and beauty benefits.

Who This Affects Most

Beauty Industry
Opportunity for other beauty brands to innovate in terms of skincare and beauty benefits in foundation products.
Skincare Industry
Opportunity to develop new skincare ingredients that can improve the appearance of bare skin.
SPF Industry
Opportunity to explore adding SPF to beauty products for multi-functional benefits.
SCORE
2.7 out of 10
GENDER
10% Men90% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 36%
Activity 36%
Freshness 10%