Essential Candy and Enduring Hearts Have Partnered for Heart Month
Michael Hemsworth — February 2, 2024 — Lifestyle
References: essentialcandy & snackandbakery
Essential Candy and Enduring Hearts have announced a partnership to raise awareness during Heart Month (February) for pediatric heart transplant research.
The partnership will see 15% of every Essential Candy Happy Heart Blend product sold donated to nonprofit Enduring Hearts' endeavor to support its positive impact. The partnership between the two organizations comes as an organic fit given the cardiovascular health-focused nature of both organizations. Consumers looking to have their purchase count towards the campaign can make a purchase via the Essential Candy website.
Founder of Essential Candy Tracy Ernst spoke on the partnership with Enduring Hearts saying, "Essential Candy is honored to join forces with Enduring Hearts in this impactful partnership for Heart Month. Our commitment to promoting health and well-being aligns seamlessly with Enduring Hearts' mission to improve the quality of life for pediatric heart transplant recipients. Together, we aim to make a positive difference in the lives of these resilient children and contribute to the vital research supported by Enduring Hearts. Let's sweeten the journey of these young hearts with love and holistic well-being.”
The partnership will see 15% of every Essential Candy Happy Heart Blend product sold donated to nonprofit Enduring Hearts' endeavor to support its positive impact. The partnership between the two organizations comes as an organic fit given the cardiovascular health-focused nature of both organizations. Consumers looking to have their purchase count towards the campaign can make a purchase via the Essential Candy website.
Founder of Essential Candy Tracy Ernst spoke on the partnership with Enduring Hearts saying, "Essential Candy is honored to join forces with Enduring Hearts in this impactful partnership for Heart Month. Our commitment to promoting health and well-being aligns seamlessly with Enduring Hearts' mission to improve the quality of life for pediatric heart transplant recipients. Together, we aim to make a positive difference in the lives of these resilient children and contribute to the vital research supported by Enduring Hearts. Let's sweeten the journey of these young hearts with love and holistic well-being.”
Trend Themes
1. Organizations Partnering for a Cause - The partnership between Essential Candy and Enduring Hearts highlights the trend of organizations joining forces to support charitable causes.
2. Health-focused Partnerships - The collaboration between Essential Candy and Enduring Hearts reflects a trend of partnerships between organizations with a shared focus on cardiovascular health.
3. Consumer Participation in Charitable Initiatives - The opportunity for consumers to contribute to the campaign through purchases from the Essential Candy website showcases a trend of involving consumers in charitable initiatives.
Industry Implications
1. Candy Manufacturing - The partnership between Essential Candy and Enduring Hearts presents a disruptive innovation opportunity for candy manufacturers to align with charitable organizations and promote health-conscious products.
2. Nonprofit Organizations - The collaboration between Essential Candy and Enduring Hearts demonstrates a trend in the nonprofit sector where partnerships with other organizations can enhance fundraising efforts and raise awareness for causes.
3. Pediatric Healthcare - The focus on raising funds for pediatric heart transplant research opens up innovation opportunities within the pediatric healthcare industry to develop new treatments or technologies for young heart transplant recipients.
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