ES Magazine's Cover is an Immersive, Three-Dimensional Moving Artwork
Laura McQuarrie — September 20, 2021 — Marketing
References: instagram & fashionunited.uk
ES Magazine, the weekly lifestyle and culture magazine from the Evening Standard, recently released its very first NFT magazine cover art. The dynamic digital magazine is an immersive work of art that captures movement in three dimensions and it was recently revealed at a London Fashion Week party. To see the cover come to life, viewers are invited to scan a QR code.
The cover was designed to amplify BIPOC, non-binary voices across the music, art and fashion, and it the non-fungible token art features the face of LGBTQ+ poet and model Kai-Isaiah Jamal.
The NFT cover art will be showcased at the Annka Kultys Gallery until it is auctioned off and proceeds from the sale of the piece will go towards supporting The Felix Project.
The cover was designed to amplify BIPOC, non-binary voices across the music, art and fashion, and it the non-fungible token art features the face of LGBTQ+ poet and model Kai-Isaiah Jamal.
The NFT cover art will be showcased at the Annka Kultys Gallery until it is auctioned off and proceeds from the sale of the piece will go towards supporting The Felix Project.
Trend Themes
1. NFT Magazine Covers - NFT magazine covers are likely to become a new form of art as they create immersive, dynamic, and customizable experiences for viewers.
2. Immersive AR/VR Experiences - Immersive AR/VR experiences in the art and culture industry are set to disrupt and transform the way we engage with artworks, books, and other cultural artifacts.
3. Diversity and Inclusivity in Art - The use of NFT magazine covers to promote diversity and inclusivity in the art industry highlights the growing trend of using technology to challenge traditional power structures and amplify marginalized voices.
Industry Implications
1. Art - The art industry can leverage NFT magazine covers to create new revenue streams by auctioning off unique digital artworks or customized experiences to buyers.
2. Publishing and Journalism - NFT magazine covers can help publishers and journalists to experiment with new ways of storytelling and engaging with audiences, particularly younger and tech-savvy ones.
3. Non-profit and Social Organizations - The use of NFT magazine covers to support social causes and non-profit organizations can be a powerful tool for fundraising, awareness-raising, and community-building.
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