Lindsey Wixson stars in the Eres Paris Cruise 2014 ad campaign. The supermodel is captured poolside as she sports the label's latest and retro inspired swimwear staples.
From vintage-themed one-piece suits to revealing bikini sets, this versatile collection of swimwear embraces a nostalgic style aesthetic. Lindsey sports suits that are displayed in a palette of varying blue and green tones along with deep violet hues that reference an aquatic and jewelled color palette.
The suits are also accented with circular metal ring elements and are even paired with retro swim cap accessories that are reminiscent of synchronized swimmer attire. The Eres Paris Cruize 2014 ad campaign is the epitome of sleek sophistication when poolside or at the beach this vacation season.
Key Themes Behind This Trend
- Vintage Swimwear
- Opportunities for disruptive innovation lie in creating modern versions of retro-inspired swimwear styles.
- Nostalgic Style
- Disruptive innovation can occur by incorporating nostalgic design elements into modern fashion collections.
- Retro Accessories
- There is potential for disruptive innovation by reimagining and reinterpreting retro swim accessories for contemporary use.
Where This Applies
- Fashion
- The fashion industry can explore innovative ways to blend vintage aesthetics with modern design in swimwear collections.
- Retail
- Opportunities for disruptive innovation exist in retail by creating platforms that curate and sell nostalgic-inspired fashion items.
- Swimwear
- The swimwear industry can benefit from disruptive innovation by incorporating retro elements and accessories to attract new customers.
