The Epic Fail Kit is for all of those who tend to easily find themselves in compromising situations. Jay Cronin designed the packaging for this health-conscious kit, and it takes on a cartoonish quality.
The box comes with a white background, with large letters on the front reading the name of the product. A skull and crossbones has also been placed on the front indicating the contents are for not necessarily dangerous, but for those in hazardous conditions. The contents consist of everything that would normally be in a first aid kit, including bandaids, lotion, gauze and more.
This is the ideal first aid kit for kids that fall down often, since the packaging appeals to those in the younger demographic.