Step aside Gisele Bundchen: Elle Liberachi has been declared the UK's best model by Maxim Magazine.
The June issue that hits stands soon features Elle Liberachi, a 23-year-old lingerie model who has beaten out widely-known models for the top spot on the UK list.
A surprising choice given some models' popularity, but Elle Liberachi is definitely worth looking at.
Implications - By choosing a specific demographic of people, advertisers can easily create an ad that will pique their interest and fit their lifestyle. The featured article about Maxim is a good example of a business that focuses on pleasing men. Hot girls in scantily-clad outfits are an excellent way for advertisers to grasp a man's full attention.