Motley 90s Rocker Fashion

Nastya Channels Rebellious Youth for Elle Greece June 2011

The Elle Greece June 2011 issue features a motley, multicolored editorial shot by photographer Dimitris Skoulos that blends the best of 90s grunge fashion, rockstar edginess and vibrant bohemian hues. Model Nastya is styled by Eirini Vassou in a variety of colorful textures, patterns, dresses and separates from the likes of Blumarine, Gucci and Burberry.

I love the attitude Nastya exudes for the camera. Whether she's rocking red patent-leather combat boots with a blue floral minidress and a leather jacket or a sheer, almost diaphanous skirt, this blonde model is the center of attention and oozes the sort of gritty confidence we haven't seen since Courtney Love and Hole were on tour. My favorite shot from this Elle Greece June 2011 editorial, however, is the one in which Nastya wears a shimmery green dress, tribal-patterned leggings and metallic combat boots.

90s Grunge Fashion
Opportunity for brands to reintroduce and modernize iconic 90s grunge fashion elements.
Rockstar Edginess
Potential to capitalize on the rebellious and edgy aesthetic of rockstar fashion for contemporary designs.
Vibrant Bohemian Hues
Demand for vibrant and eclectic bohemian color palettes in fashion design.

Where This Applies

Fashion Retail
Disruptive innovation potential for fashion retailers to incorporate 90s grunge and rockstar-inspired styles into their collections.
Footwear
Opportunity to create and market trendy and edgy footwear designs that align with the 90s grunge and rockstar fashion aesthetics.
Textile and Print Industry
Chance to produce and supply colorful and eclectic textiles and prints that cater to the vibrant bohemian fashion trend.
SCORE
5.6 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, Europe
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 82%
Activity 78%
Freshness 8%