Eco Detergent Packaging

This Eco Laundry Packaging Concept Provides a Built-In Scoop

Rather than requiring you to have a detergent scoop on hand, this clever eco laundry packaging concept provides one for you. The design by Yang Guo, Qiaoge Yang and Wenju Wu is a simple brown bag where you can tear the scoop off the top and open the package at the same time. The perforated line is shaped so that there's a handle and a sizable scoop for making sure that you're able to get enough product to get your garments clean.

Since many detergent boxes are sold with a small plastic scoop inside, this paper concept provides a clever way to cut down on waste. Plus, since the scoop is made from the same material as the bag, recycling it at the end of its life doesn't feel so wasteful.

Eco-friendly Packaging
Opportunity for companies to innovate sustainable and waste-reducing packaging solutions like this built-in scoop packaging concept.
Minimalist Design
Trend toward simplifying product design and reducing excess materials, as evidenced by this efficient and effective packaging concept.
Convenient Consumer Products
Shift toward consumer products that prioritize convenience and ease of use, like this packaging that eliminates the need for a separate scoop.

Sectors Adopting This

Home Cleaning Products
Innovations in detergent and cleaning product packaging can improve product sustainability and reduce waste in the cleaning products industry.
Paper and Packaging Material Suppliers
Opportunities for suppliers of paper and other recyclable materials to collaborate with companies looking to create sustainable packaging solutions like this built-in scoop packaging concept.
Consumer Goods
Product design and packaging innovations such as this built-in scoop packaging concept can drive sustainability and convenience in the broader consumer goods industry.
SCORE
4.3 out of 10
GENDER
30% Men70% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
  • Gen Z
  • Gen Alpha
  • Gen X
  • Millennial (primary audience)
POPULARITY
Popularity 56%
Activity 65%
Freshness 8%

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