People are making such an effort to lead healthier, environmentally friendly lifestyles nowadays that companies and designers are starting to focus on the little things to help them along the way; the latest product being the Eco Highlighters. Unlike standard highlighters that have fiber tips and plastic bodies, the Eco Highlighters are more like lead pencils.
Designed by Stubby Pencil Studio, a company based in Portland, Oregon, that concentrates on creating eco products for creative kids, the Eco Highlighters may yield a different texture, but the colors are the same. Available in neon yellow, green, orange, pink and blue, the Eco Highlighters also do away with ink solvents and volatile organic compounds. Just like pencils, they can be sharpened with a jumbo pencil sharpener and they don't bleed through the page.
Key Themes Behind This Trend
- Environmentally Friendly Stationery
- The growing interest in eco-friendly products presents an opportunity for stationery companies to design and manufacture more sustainable office supplies.
- Eco-friendly Kids Products
- The demand for environmentally friendly products for children provides opportunities to develop more eco-friendly toys and creative supplies.
- Natural Highlighters
- The trend towards natural and organic products provides an opportunity to explore the development of natural highlighters made from sustainable materials.
Where This Applies
- Stationery Manufacturing
- Stationery manufacturers can benefit from the growing focus on environmentally friendly products by incorporating sustainable materials into their production process.
- Toys and Games Manufacturing
- Toys and games manufacturers can tap into the trend of eco-friendly kids products by developing toys made from natural and sustainable materials.
- Eco-friendly Art Supplies Manufacturing
- Companies that focus on the production of eco-friendly art supplies can explore the development of natural highlighters made from sustainable materials.
