The Public Prize of the Édition Spéciale by Luxe Pack trade show was awarded to ESKA for ESKA JEANS, the innovative and eco-friendly box packaging design that is made of a mix of both natural and recycled materials—specifically, recycled paper and denim fibers. Notably, ESKA describes that the sustainable packaging solution contains "as much wood fiber as fibers obtained from recycled jeans."
The eco-friendly box for the circular economy boasts a sturdy yet light design that can be customized to a brand's exact specifications. Going forward, ESKA aims to continue to reduce its waste by 75% by the year 2020.
Circular economy packaging is connecting with environmentally concerned individuals and companies that are passionate about reducing the amount of waste they generate.