Caylan Wax Co. evokes the feeling of "taking a walk in the garden on a cool summer afternoon" with this fresh and earthly soy candle. Titled 'Oakmoss + Amber,' the product comes in an amber jar, with a beautiful bronze lid.
The scent combines moss, sage, orange zest, and lavender. Caylan Wax Co. is ethically made of high-quality materials. The soy wax is natural and grown in America. The fragrances—coming from sage, lavender, and orange essential oils—are phthalate-free. This earthly soy candle has a life expectancy of 30 hours.
Caylan Wax Co. also places great emphasis on giving back. A total of five percent of each purchase is donated to fund "strategic anti-human trafficking operations in America."
Image Credit: Caylan Wax Co.
Why This Trend Is Growing
- Sustainable Soy Wax Candles
- Opportunity for companies to create ethically-made and eco-friendly candles made of high-quality soy wax and natural fragrances.
- Charitable Purchasing
- Trend where companies can donate a portion of sales to various charities and organizations, creating a positive impact while providing high-quality products to consumers.
- Unique Fragrances
- Opportunity for companies to offer niche fragrance combinations that are natural and phthalate-free, appealing to consumers who seek new and distinctive scents in their home fragrances.
Industries Being Reshaped
- Home Fragrance Industry
- Opportunity for companies to create candles and other home fragrances products with innovating natural scents and environmentally sustainable materials to capture market share.
- Social Enterprise Industry
- Opportunity for companies to prioritize and focus on social responsibility, using part of their profits to give back to their communities.
- Luxury Candle Industry
- Opportunity for high-end candle companies to differentiate themselves by offering eco-friendly alternatives and unique fragrance combinations that appeal to consumers who seek distinctive scents that are good for the environment.
