Eucalyptus Lavender Soy Candles

Wild Flicker Boasts High-Quality Hand-Poured Candles

This eucalyptus lavender soy candle will elevate your home environment with a pleasant, welcoming, and calming aroma—a perfect way to begin the New Year with a touch of self-care. The product is hand-poured in small batches and produced by the Canadian small business Wild Flicker—which specializes in a range of home accessories that "remove all unnecessary ingredients."

The candle is cruelty-free and made from natural soy wax, combining fresh "eucalyptus and the finest wild lavender." Made in Ontario, Canada, the product comes in two sizes—single wick (47 hours of burn time) and double wick (82 hours). The fragrance envelopes the room gently and is free of phthalates and parabens.The jars are reusable, as well as recyclable.

Image Credit: Wild Flicker

Eco-friendly Home Accessories
There is an opportunity to disrupt the home accessories industry by providing more eco-friendly options like Wild Flicker's eucalyptus lavender soy candles.
Small Batch Hand-poured Products
The trend of small batch, high quality and hand-poured products is on the rise, as demonstrated by Wild Flicker.
Natural Ingredients in Home Fragrances
There is a growing demand for natural home fragrances, like the eucalyptus lavender soy candle, which provides a disruptive opportunity for businesses in the home fragrance industry.

Industries Being Reshaped

Home Accessories
Wild Flicker's approach to home accessories and removal of unnecessary ingredients presents opportunities for disruptive innovation in the industry.
Candle Manufacturing
Small-batch, hand-poured, eco-friendly candles like Wild Flicker's eucalyptus lavender soy candle can be disruptive to the candle manufacturing industry.
Fragrance Manufacturing
The trend towards natural ingredients in home fragrances provides disruptive opportunities for fragrance manufacturers to pivot towards natural and eco-friendly products, like Wild Flicker's eucalyptus lavender soy candle.
SCORE
4.7 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 69%
Activity 62%
Freshness 11%