The message of Earth Hour 2008 is that helping earth starts with us as individuals. Turning the lights off at our own home for one hour sends a message that small acts of awareness, no matter how insignificant, can help towards a better future for us all.
Three young Malaysian school students in Maxwell Secondary School were inspired by the Earth Hour message and started spreading the awareness in their community and school. It started with printing and distributing fliers and buttons of the 60 Earth Hour and ended up raising awareness among the young generation and coming up with ideas to help save planet earth such as car pooling to school, using Earth hankies instead of tissue papers and reducing the use of polystirine boxes for lunch boxes.
Although we have seen big billboards and elaborate promotion in many places, it’s small initiatives and stories like this that shows us that we all can help in our own way.